Back to Basics: Add-Ons & Bundles with FEVO Enterprise

Turn Every Transaction Into an Opportunity

When it comes to maximizing revenue and delivering unforgettable experiences, tickets are just the beginning. The real magic happens when you use FEVO Enterprise to layer in Add-Ons and Bundles—two powerful tools that allow you to drive incremental value while making the fan journey smoother and more exciting.

What's the Difference?

Bundles combine multiple items like tickets, merchandise, parking, or food into a single Offer. Whether you’re creating a premium suite experience or pairing hard-to-sell inventory with high-demand tickets, Bundles help elevate the value of your Offers and increase your average order value.

Add-Ons, on the other hand, are optional extras that buyers can select during checkout. They’re perfect for upselling parking, meal vouchers, exclusive merchandise, or premium upgrades. And because they’re integrated directly into the purchase flow, they create a seamless buying experience.

Why It Matters

Add-Ons and Bundles aren’t just conveniences—they’re strategic sales tools. Here’s how they help you win:

• Boost Revenue: Increase the average transaction value by giving fans the chance to enhance their experience.
• Move Inventory: Pair less popular events with premium offerings to drive conversions.
• Improve Operations: Let fans pre-purchase everything they need, reducing day-of-event friction.
• Enhance the Experience: From parking to VIP access, every Add-On makes the experience more memorable.

Real Results, Real Fast

With FEVO Enterprise, you can create Add-Ons and Bundles in minutes. No dev work required. No complicated setup. Just easy, flexible tools designed to help you sell more, faster.

Popular examples include:

• VIP meet-and-greets and backstage access
• Food & beverage vouchers for easier gameday logistics
• Premium seating upgrades and behind-the-scenes tours
• ParkHub-integrated parking passes

Want to See It in Action?

Our April Lunch & Learn webinar takes a deep dive into how Add-Ons work, how to set them up, and how to use them to maximize revenue and fan engagement. Visit the FEVO Academy Training Portal to watch the replay and start building better Offers today.

This is your sign to rethink what a ticket Offer can be.